Experiment #2

January 19, 2012 — Leave a comment

Twit Publishing is going to go against the grain on this one:

We’re going to do the unthinkable.

We’re going to . . . make our ebooks only available through the Amazon Kindle for the 90 days Select period. Mainly just to see how it goes.

Why, you may ask?

I’m glad you asked, I may say.

1. It’s a huge market. With the number of kindles out there, you get a lot of eyes. We’ve always been there, but Prime gives you a little more leverage for making your own freebies. Now, whether or not there is going to be just an expanded class of people that ONLY download books for free… well, people are like that, aren’t they? There’s always going to be the groupon-style addicts who, rather than supporting something with their money, struggle to find the next free item.

2. Quite frankly, I had issues with BN.com and how they cataloged our three PULP! books. I mentioned them on the facebook page, about how they essentially group them as different editions of each other, rather than as three distinct books. So, I am considering going to them after the 90 days are up. In fact, I likely will.

3. I’m retooling our PULP! books, and rather than submit them multiple places, I’m going to do a test case on Amazon. Inputting more links and metadata information to the books, like links to the author websites, blogs and twitter accounts.

4. It’s only 90 days. I look at it like any distribution agreement you’d have to enter into with a brick and mortar wholesaler. Importantly, though, we still are able to sell our print books through any retailer, online or off.

Overall, I want a readership to connect more fully with our authors, so the authors can become more recognizable in the long term. It’s mutually beneficial for all parties involved. They’re able to build more of a readership that they can take and hold onto. Quite frankly, it’s up to them on whether or not they want to keep the readers with us, or move on. It’s their decision, and the readers are part of their payment. If Twit Publishing can accomplish this goal by leveraging more free giveaways, then we will.

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